Art thou on
Giffgaff?!
Role: Lead animator, visual designer & novice actress
Competition: D&AD Newblood
Team: Myself & Amelie O'Sullivan
Brief:
To create an OOH Guerilla Marketing camapign that
extends the original video ad campaign slogan
'Are you on Giffgaff or something?'
Big Idea:
Giffgaff is reminding students,and everyone else,
just how inefficient messaging used to be.
‘Why are other networks still stuck in the past?’
Make the switch to Giffgaff and stop settling for less!
Pictured above is our D&AD submission video explaining the context and insight behind our campaign!
